I’m excited to give you a behind-the-scenes look at one of our most exciting projects of the year—designing AOC’s stand for Dutch Comic Con 2023, the biggest gaming convention in the Netherlands. As a creative design agency, we love taking on challenges that allow us to blend creativity, strategy, and a bit of wow-factor. This one was no different, and we’re proud to say we helped create one of the busiest and most talked-about stands at the event!
The goal for this project was clear: make AOC’s presence at Dutch Comic Con unforgettable. With so many brands showcasing their latest tech and gadgets, we needed AOC’s stand to be bold, vibrant, and something that truly resonated with gaming enthusiasts. And, of course, we had to make sure it was fun and inviting!
We designed the stand with AOC’s gaming characters front and center, creating an immersive experience that allowed each character to shine. These characters each bring unique vibes and stories, and we wanted them to add to the atmosphere of the stand. By incorporating their elements into the design, we gave the space a sense of adventure and energy that matched the passion of the gaming community.
Most stands at the event leaned heavily into dark colors—lots of blacks and deep shades that can easily blend into the background. We knew we wanted AOC to stand out, so we opted for a brighter, more eye-catching design. The stand was all about pops of vibrant colors, with LED lights highlighting the best of AOC’s products. This approach really paid off, making the stand feel like a beacon amidst a sea of darker booths.
AOC’s monitors and displays took center stage, but they were framed by a setting that felt open and welcoming. Designing a big stand can be tricky—you want it to feel impressive, but it also needs to maintain a sense of balance so people can explore without feeling overwhelmed. We made sure that every element, from the gaming displays to the character visuals, had room to breathe, creating a flow that kept visitors engaged and moving throughout the space.
Working on such a large-scale project came with its challenges, but that’s what made it so rewarding. From the initial sketches to the final build, our team focused on making sure the design was balanced yet impactful. It wasn’t just about creating a cool look—it was about crafting an experience where every piece fit together, inviting visitors to stay, explore, and interact with AOC’s latest offerings.
When the event finally came around, it was amazing to see the response. AOC’s stand quickly became a hub of excitement and activity, drawing in a crowd of enthusiastic gamers and tech lovers. The bright, dynamic setup helped AOC shine at the event, and it wasn’t long before we were hearing that we had one of the busiest stands at Dutch Comic Con! It’s always a thrill to see a design come to life and connect with people, and this one truly exceeded our expectations.
Designing AOC’s stand for Dutch Comic Con 2023 was a fantastic experience for our creative design agency. It pushed us to think bigger and bolder, while staying true to the essence of AOC’s brand and the vibrant world of gaming. Seeing people engage with the space, appreciate the design, and enjoy the experience we created was the best reward.
We’re excited to keep pushing the limits of what we can do and can’t wait to take on the next challenge. Until then, we’ll be riding the high of creating one of the most popular stands at Dutch Comic Con 2023! Stay tuned for more design adventures, and if you’re looking for a team that knows how to make your brand stand out, you know where to find us.
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